SA Style’s picks from the 2022 SA Tourism Awards

Last Friday, South Australia’s peak tourism body, the Tourism Industry Council (TiCSA), held the SA Tourism Awards to celebrate and acknowledge the achievements of tourism businesses throughout the year.

We complied our ‘must-visit’ list of businesses for the upcoming travel season.

The Cedars Hahndorf

Cultural Tourism Category

Nestled in 60 hectares of bushland only few minutes from Hahndorf, The Cedars is an iconic the heritage listed estate once home to renowned Australian artist, Sir Hans Heysen and his family. Tour the historic homestead and view over 200 original art works by Heysen and his daughter, Nora Heysen. Beautiful in every season, wander through the expansive cottage garden where both artists routinely painted.


New Tourism Business Category (awarded bronze)

Nestled in the heart of Eden Valley, Barossa’s beautiful high country, the Poonawatta Cellar Door holds intimate tastings of hand-crafted, single-vineyard wines, hosted by the husband-and-wife duo themselves. With two winery dogs to cuddle and specular views over the Poonawatta dam, the cellar door is a unique place to explore, discover, immerse and savour in Poonawatta’s ‘piece of Eden’. 

Naiko Retreat

Self-Contained Accommodation Category

Situated on the Fleurieu Peninsular between Deep Creek National Park and Talisker Conservation Park, Naiko Retreat is a unique, eco-conscious and secluded retreat overlooking its own pristine and secluded beach, with uninterrupted views across the Southern Ocean to Kangaroo Island. Experience the luxury of Naiko and enjoy the simple solitude of this remote property.

To find out more about the 2022 SA Tourism Award winners, click here.

Written by Caitlin Holt

Content Creation Thrives at Consume Studio

Consume Studio has changed the game for Adelaide content creators – this month, the Thebarton based business celebrates its first birthday and the wide-reaching impact it’s had on SA’s creative content space.

Consume Studio is the brainchild of owner Carlea Atkins, who says the concept came from a gap in the market.

The studio was born from the idea that influencers and digital creators would work with brands to create digital fashion content. And while that’s Consume’s primary client, the space has also seen brands wanting to shoot e-commerce and campaign imagery.

“After working in the digital marketing space, I realised Adelaide needed versatile creative spaces to shoot aesthetically pleasing social media content,” Carlea says. “So many businesses are rightly emphasising the importance of social media in their marketing budgets, and Consume Studio caters to a wide range of needs.”

Consume transformed from a historic book-binding company into a hub for creativity. The stripped-back, minimalistic space is the perfect blank canvas for content creation, attracting both big brands and micro-influencers to the studio. Previous clients include the JamFactory, Tyniesha Hales for Superga and Brooke Upton for Samsung.

“Consume offers an all-inclusive experience, where I personally curate all of the shoot areas and props that are best suited within those spaces,” Carlea says. “I’m also on hand to assist or to provide advice to clients on the best ways to shoot their content in the space.”

Sustainability is also at the forefront of Carlea’s vision; vintage furniture and unique pre-loved pieces are available to customise the space, and the studio operates on solar power.

“We are also very selective with who can shoot in the space,” Carlea adds. “We don’t allow any paid collaborations with fast fashion brands or companies known to be unethical.”

Price is also ethically factored in for clients, with no add-on costs or fees for furniture, backdrops or shooting locations. Consume Studio’s transparency with its price, ethics and vision has attracted both commercial clients and individuals capturing special moments in-house, like a pregnancy or birthday shoot.

Those booking the studio can hire the space for two to eight hours. For digital creators strategically planning their content, Consume has also curated a monthly content subscription package that allows each creator to pre-book the space at a more desirable rate.

Carlea has been busy behind the scenes and is currently working on a second studio space, which will be announced by the end of the year.

Consume Studio
28 Dew Street, Thebarton, South Australia
Find Out More Online
Follow Consume Studio on Instagram

In Conversation with Dr Jonathan Azzopardi

Ever thought about an eyelid lift or jowl tuck? Or perhaps a little off the nose? We ask facial surgeon Dr Jonathan Azzopardi all the cutting questions.

Dr Azzopardi specialises in both surgical and non-surgical procedures specific to the face, these include rhinoplasty, face and neck lift, brow lift, blepharoplasty or eyelid surgery, otoplasty or ear reshaping surgery, fat grafting and injectables.

What’s the biggest misconception regarding aesthetic facial plastic surgery?

That aesthetic facial plastic surgery results in an overdone unnatural appearance. Any treatment or any service in any industry can be delivered across a spectrum and if abused by provider or client, can lead to extreme results. Our philosophy is to achieve natural results that are tailored to each individual with an emphasis on bridging the gap between one’s form and function, which is often lost due to an accelerated ageing process or facial element that is in disharmony with the rest of the face.

What should people consider when seeking out aesthetic plastic surgery?

Most importantly, any form of treatment being considered should revolve around the patient. They must only embark on this journey for themselves. Always choose a fully qualified surgeon (in Australia and New Zealand, only doctors with a FRACS qualification, or overseas equivalent deemed interchangeable by the Royal Australasian College of Surgeons, are legitimate surgeons). Additional fellowship training in facial plastic surgery should be sought.

What are the benefits of aesthetic plastic surgery over non-invasive procedures?

The benefits of aesthetic plastic surgery are determined by the patient. For some it is purely an adjustment to appearance in isolation, for others this translates into a wider spectrum of psychological and social benefits. Over non-invasive procedures, surgery is a more definitive and longer lasting modality of treatment. This may also result in a more financially viable path on the long run.

What is your point of difference as a specialist plastic surgeon?

In a surgical specialty that is so broad and diverse, my point of difference as a specialist plastic surgeon is being specifically trained to offer a niche service for very insightful and well-respected patients. I have a natural eye for beauty and quality, traits that years of training and experience can’t necessarily teach.

How do you tailor your service to each client?

Extensive training in craniofacial and aesthetic plastic surgery allows me to analyse each and every element of a client’s face in isolation, but more importantly, in conjunction with the rest of not only their face but also their overall appearance, ethnicity, personality and demeanour. My multicultural and diverse upbringing also allows me to hone into each patient’s points of concern through strong communication and rapport.

So, if someone decides they’re interested in a treatment, what’s the process?

The journey starts with a consultation in a secure, private, beautifully finished practice. This is a time to get to know the patient and understand their wishes and goals and to work out what treatment options suit them best.

They will be given the opportunity to return for a subsequent consultation to discuss any queries that may have come to mind before embarking on any treatment. Seeking a second opinion is always encouraged and there is no pressure and certainly no obligation to follow through with any procedure.

If any treatment eventuates, plans will be made with regards to the specific procedure. Non-surgical injectables are carried out within the same practice during a separate session and any surgical procedures are carried out in an operating theatre in fully accredited private hospitals. Follow up is included post procedure –in some cases, such as with rhinoplasty, patients will be followed up for one-year post procedure.

4 King William Road, Wayville

5 Minutes with House of Campbell’s Creative Director

Not many designers debut their launch collection at New York Fashion Week. In 2019, House of Campbell’s creative director, Abby Potter, did just that.

House of Campbell has been in growth mode ever since, appearing digitally at Australian Fashion Week during COVID, releasing a second collection, Reverie, and featuring in British Vogue three times this year alone. We caught up with Abby to talk modern femininity, escapism in fashion and how her grandmother inspired her to create her label.

House of Campbell celebrates modern femininity. Why is this important?

My family is very female dominant and there are a lot of strong forces around me. They helped me embrace what I think modern femininity is and what it means to me – being a strong woman and having opinions while having fun with fashion and enjoying it.

What was the inspiration behind your latest collection, Reverie?

Reverie means to daydream; the collection is inspired by the beginning of the pandemic when I was turning to movies like Marie Antoinette and old Australian Ballet recordings for escapism.

What was the inspiration behind your latest collection, Reverie?

Reverie means to daydream; the collection is inspired by the beginning of the pandemic when I was turning to movies like Marie Antoinette and old Australian Ballet recordings for escapism.

Do you think fashion is tied to an element of escapism?

I think so. We’ve seen it throughout history – look at the 1920s, when women started wearing straight silhouettes and cutting their hair. They were trying to bring a masculine edge into fashion and reflect the environment at the time.

House of Campbell is a tribute to your grandmother, Annie Campbell. How has she inspired your label?

My grandma is one of my best friends. It was really difficult for her when she moved here from post-war Glasgow. A neighbour gifted her a Singer sewing machine and it became her outlet. She taught me to sew and to focus on what I love.

You’re about to jet off to Paris –tell us about that.

We got invited to the official partnering trade show of Paris Fashion Week –only 150 designers are invited globally! The trade show is an opportunity to have garments on display and to coordinate meetings with buyers from international department stores like Selfridges and Bergdorf.

That’s exciting! And when can we expect your next collection?

We’re planning to launch certain pieces of the next collection this October. You’ll see power suits with a feminine edge in rich velvets and beautiful textiles that are a little bit more elaborate.

Quick Fire Questions

Your fashion muse:
Coco Channel. She was so innovative and completely changed fashion.

The song that soundtracks your life:
Anything Spice Girls.

Favourite item in your wardrobe:
The Andie jacket from my first collection.

Your top three dinner party guests:
Alexander McQueen, Edwina McCann, Emma Watson.

Your go-to scent:
Maison Margiela Replica – Under the Lemon Tree.

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What’s on this Weekend

Sea to Shore Seafood Festival | October 29

South Australia is home to some of the freshest seafood in the nation. Celebrate our local food scene and the finest seafood at the inaugural Sea to Shore festival at Glenelg’s foreshore. The afternoon is jam-packed with chances to delight your tastebuds with seafood treats. Indulge in fresh pipis, sashimi and salt and pepper squid from the likes of Fishbank and Squid Squad or shuck oysters from the famed Oyster Bar. Threefold Distillery, 2KW, Riot Wine Co and more will also be slinging beverages to pair with your food by the sea – making it the perfect day out.

Find out more.

Halloween at Pirate Life | October 28 to October 29

The spookiest weekend has arrived, with Pirate Life Brewing throwing a Halloween party this Friday and Saturday in its honour. Get dressed in your scariest gear, head to Port Adelaide and enjoy the limited edition Halloween beer cocktail. Enjoy the late October sunshine, indulge in pints of craft beer and try out the new Pirate Life spring menu. Prizes for best dressed and plenty of fun to be had!

Find out more.

OzAsia | Until November 6

OzAsia kicked off last weekend, with the second week of the festival seeing the CBD come alive in a celebration of Asian culture, community and creativity. Chow down at the Lucky Dumpling Market, visit the new Bubble Tea Garden and marvel at the vibrant Moon Lantern Trail. On the weekend, catch the Adelaide premiere of Dragon Ladies Don’t Weep – an avant-garde musical exploration and collaboration between Australian and Singaporean artists – at the Dunstan Playhouse, or laugh out loud at the Special Comedy Comedy Special at Her Majesty’s Theatre on October 29. 

Find out more.

Adelaide Film Festival | Until October 30

It’s the last weekend to catch a movie at the Adelaide Film Festival (AFF), the annual event celebrating the best and brightest in the silver screen industry. See the world premiere of The Last Daughter – a poignant story about Brenda’s dislocated upbringing and connection to culture – or watch a documentary about world-famous Adelaide rock band, The Angles. Want to make it in the film world? Learn how to get your first feature film the green light in an educational industry AFF talk.

Find out more.

WellFest Adelaide | Until October 30

WellFest is back, with the city a buzzing wellbeing hub for the past two weeks. Restore, revive and rejuvenate across the final weekend of the festival. This weekend, immerse yourself in the Salt Cave Sound Bath Soul Sessions, ride an eco-caddy through Adelaide’s CBD or unwind with a 90-minute ‘pure bliss’ facial and massage from Rundle Street’s Endota Spa. WellFest focuses on six key pillars of wellbeing – nutrition, fitness, health, mindfulness, aesthetics and sleep – helping you feel good this season. 

Find out more.

Makers and Creators

There’s something special about finding a unique, handcrafted luxury item. Bowerbird, Adelaide’s leading design event, is shining a light on the artistic talent and products made by Australian artisans this November at the Adelaide Showgrounds.


Kennedy Smith Candles was born out of co-owners Adrian and Stephen’s extensive search to find an earthy-toned fragrance for their home. When the duo couldn’t find the perfect scent, they decided to launch their own curated range of vegan-friendly, soy-wax candles.

The collection of candles, like Paris (a take on high-end French perfume), Australia (the familiar scent of eucalyptus, lemon myrtle and golden wattle) and Melbourne (think notes of bergamot and precious woods) are inspired by the pair’s memories with friends and travelling.

Each luxury fragrance is designed to last, the simple scents making the perfect addition to any living space.


Stand out from the crowd with Jaska, the unique accessories brand helping to add a pop of colour to your wardrobe. Each piece uses original artwork painted by founder Jenni Armstrong, who describes her one-of-a-kind designs as “functional art pieces”.

Jaska started out as a children’s clothing company, modelled by Jenni’s two daughters, before evolving into a distinctive accessories brand. The saturated clutches, coin purses, shoes, keyrings and jewellery are handcrafted in-studio and are designed with the environment in mind, consciously created to produce limited textile waste and made with solvent-free fabric ink. At the November Bowerbird event, expect to see some new products in Jaska’s signature bold colours and funky prints.

OR Design

Find artisan jewellery crafted from handblown Italian glass and sterling silver at the November Bowerbird event, expertly made by designer Olivia Raymond. With more than a decade of experience in glassblowing, the Sydney-based designer says her jewellery range is inspired by the world around her.

The collections feature vibrant hues of coloured glass that mirror precious stones (think onyx, jade and ruby) in a range of rings, earrings and pendant necklaces. The natural variations of colour add a unique level of luxe to the jewellery range, and the timeless designs subtly elevate any outfit or occasion.

Olivia says her simple collections strive to highlight an individual’s natural beauty and enhance every skin tone.


Dana Kinter nods to South Australia’s diverse landscape and native flora and fauna in her original artwork, prints and ceramic work. The artist, living and working on Kaurna land, draws inspiration from the environment surrounding her home studio near the Aldinga Scrub Conservation Park and overlooking the rolling Fleurieu coastline. Using acrylic pencil on timber and a subdued colour palette, Dana’s artwork captures the natural characteristics of her raw materials and the movement of the landscape and creatures she features.

The Fleurieu Peninsula artist is a regular stall-holder at Bowerbird and will debut new art and a product range featuring Christmas cards, journals and scarves at the November event.

Find these four designers and more at Bowerbird, taking over the Adelaide Showgrounds’ Wayville Pavilion this November 25–27.

On Trend: Your Guide to Tonal Dressing

Tonal dressing is back, the easy-to-wear, monochromatic outfits re-entering the fashion stratosphere this season.

The simplicity of the spring style lets you look effortlessly chic with half the work. But while dressing tip-to-toe in one colour can be daunting, it’s easier to nail than you think. Whether clad in saturated shades or a neutral style, combining tonal dressing with classic silhouettes or luxe activewear cuts a striking look.

So, to alleviate any sartorial stress and to help elevate spring wardrobes, we’ve curated a guide on how to tonal dress this season, including our favourite tonal looks with P.E Nation pieces.

What is Tonal Dressing?

From the boardroom to the bar, the gym to university, tonal dressing is a style that’s easy to incorporate into any wardrobe. And it’s more than just beige and lightly tanned tones. Pick similar or matching shades that suit your skin tone and curate a head-to-toe tonal outfit while still showcasing your personal style. Swap in contrasting textures, choose classic colours like red, brown or burnt orange and play with accessories in similar swatches.

While the style sounds laidback, a monochromatic fashion moment lets you look luxurious, seamlessly put-together and fashion-forward. And tonal dressing has proved time and time again that it’s more than just a fleeting fashion trend – it’s been a sartorial staple for years.

There have been catwalks of two-toned haute couture clothing, and celebrities like Kim Kardashian, JLO, and Victoria Beckham have been spotted wearing the mostly-matching monochromatic style.

5 Tips and Tricks for Tonal Fashion

Not sure where to start? We rounded up the best tips to put this styling trick into practice and rock a monochrome outfit.

Choose the Right Colour

While tonal dressing is timeless, you can intertwine trending colours with a sophisticated look. Start with neutral tones – like beige, white and tan – when creating a tonal outfit or delve into deeper colours and curate a red, brown or orange monochrome outfit. When you feel more confident with the tonal trend, wear bolder colours or incorporate some of the following tips.

Play with Texture

While sticking to one shade cuts a classic look, wearing similar textures can make an outfit fall flat. Experiment by adding contrasting textiles (think silk, denim, cotton and cashmere) to any monochromatic outfit. By pairing different textures with tonal dressing, you’ll look sophisticated while wearing a fool-proof outfit.

Layer, Layer, Layer

The overall look of tonal fashion is important, and creating a visually appealing outfit is a must if you want to stand out from the crowd. Introducing layers is a seamless way to achieve monochromatic dressing without your outfit looking monotonous. Pair an oversized shirt with a matching bike shorts and crop top co-ord, or wear a trench coat over leggings and a tank top for a classic silhouette.

Go for a Matching Set

Matching sets will never go out of style – and it’s easily achievable too. As luxe activewear proves its permanence in our wardrobes, throwing on a tonal two-piece allows you to look naturally put-together when popping out to run errands, shop or grab brunch with your girlfriends. For the bold, wear a brightly-coloured tracksuit and matching sports bra instead of a lighter look.

Mix and Match Trending Colours

Tonal dressing doesn’t mean only wearing one shade from top-to-toe. Look chic when wearing a monochromatic outfit by incorporating different shades, trending colours and light and dark tones into the style. Adding accessories – like a darker belt, bag or jacket in a neutral-toned ‘fit – is an easy way to create depth in tonal outfits and stops you from looking like you’re wearing a uniform. Don’t forget: fashion is fun, so don’t be shy when dabbling in shade play. White is also an easy option when breaking up blocks of colour.

Tonal Looks We’re Lusting After

Slipping on luxe activewear will always leave you looking (and feeling) effortlessly cool and casual. Elevate the trending style by introducing tonal dressing to your go-to activewear look.

Taking note of scandi-street style and the international fashion scene, Australian fashion brand P.E Nation has created a range of activewear and loungewear that encapsulates the essence of monochromatic dressing. Their new Base Colour Collection is a mix of bright pink, cherry tomato red, sky blue and beige in a variety of styles, including leggings, sports bras, oversized shirts, track pants and puffer jackets. Here are our favourite ways to work tonal dressing into your wardrobe with the new P.E Nation collection:

Comfort is key when lounging around the house. But who said you have to sacrifice your style when indulging in a lazy day? The Rudimental Sports Bra and Trackpants set is not only cosy, it’s also cute and captures the essence of tonal dressing in a saturated style.

We love the look of pastel tones now that the sun is starting to shine. The Free Play Sports Bra and Legging in Summer Sky adds a pop of colour to your everyday style and is an easy-to-wear monochrome outfit idea.

Start Building Your Tonal Looks Now

Tonal dressing can seem overwhelming initially, but mastering a monochromatic outfit is satisfying and creates endless styling possibilities. Look good and feel good in the new P.E Nation Base Colour Collection – filled with neutrals, pastels and statement shades – to work into your wardrobe and create an effortlessly elevated tonal outfit, available online now.

Shop P.E Nation online here. Follow P.E Nation on Instagram here.

Discover This Quaint Seaside Cottage

This old weatherboard cottage started life in Sweden, it now sits proudly overlooking the Spencer Gulf in picturesque Marion Bay.

In post-war South Australia pre-fabricated kit homes were rife, imported from Sweden by the South Australian government to help with the social housing crisis. That’s where this 1950s home originated, although it occupied a block in Adelaide for years before being relocated to the beautiful Marion Bay on South Australia’s Yorke Peninsula.

Seven years ago, it was then snapped up by renovating sisters Emma and Sarah, who have stripped it back, sanded, painted, restored and refurbished to create what is now an idyllic seaside getaway.

“It was in great structural condition when we bought it,” says Sarah. The renovations were therefore mostly cosmetic and completed ad-hoc during summer holidays, and on odd occasions when the girls could make it to the seaside town from the irrespective homes, just around the corner from each other in Willunga. “We would drive down with recycled materials like salvaged doors and windows and add them as we went along,” she says

The white-washed home was repainted throughout with Dulux Vivid White, while a large deck was added out the back, along with an indulgent out door bath. The garage was converted to a large rumpus room, thoughtfully decorated in a modern, eclectic style to compliment the rest of the house. The bones of the cottage (and the stunning location) were obviously a big part of the appeal for the co-owners when they purchased the property, but post-renovation it is now the impeccable styling that is the stand-out. The girls’ ability to pay homage to the original home while also injecting a decent dose of luxury with simple styling is a big part of its appeal.

The result is a space that is warm and inviting, incorporating a mix of modern and vintage. “We like to use what we have and source the perfect piece, but we will not compromise when it comes to French linen bedding, a good room scent and handmade ceramics”, says Emma.

Other non-negotiables are a generous sofa, the type that engulfs you, enveloping you as you sit – “comfortable seating is a part of creating an environment where you feel like you can rest, and that is important to us” – that and modern kitchen appliances.

The cottage is an original wooden shack, so while having a modern kitchen didn’ts eem like the right fit, the inclusion of high-end appliances was high on their list. Their solution was to work with the existing kitchen to maintain the authenticity of the space – they painted the cabinetry, added brass handles and exchanged the existing upper cabinets for open shelving so everything was in easy reach – while adding an induction worktop and a new oven perfect for holiday baking.

Other rooms that were given a quick cosmetic fix included the bathroom –“when we first bought the cottage, we considered that at some point we would renovate the bathroom, however over time we grew to love the authenticity of the room – the large windows, the layout, we even grew to love the mustard tiles,” laughs Sarah.

It’s the simplicity of it all – the earthy colour palette, the natural textures and the sprinkling of collected treasures and curiosities – that breathes life and love into this home away from home. The carefully curated interior has been executed to perfection, with each lick of paint, cosy nook and upcycled piece thoughtfully placed to evoke calm and beach holiday vibes.

Follow on Instagram here.

Your guide to Adelaide’s Biggest Shopping Weekend

ADL Fashion Week is right around the corner, with the city set to transform into a vibrant fashion hub for four days this October 6-9. From live stylist sessions to catwalks, fashion-focused degustations and incredible shopping offers, there’s an array of events, activations and deals to explore at Adelaide’s biggest shopping weekend.

We’ve rounded up some of the best offers, pop-ups and activations spanning Rundle Mall and Rundle Street so you can see, shop and play along the busy strip.

Rundle Mall Pop-Ups

Explore the fabric of the city and the South Australian fashion scene with a curation of immersive and interactive popping-up during the four-day event. Live DJs will be along the city strip, soundtracking your fashion-filled afternoon.

R.M Williams Hut

A travelling workshop tributing the fashion legacy of R.M Williams and the craftspeople behind the beloved brand will be setting up in front of Sportscraft across the weekend.

October 7 – 11am to 8pm
October 8 – 10am to 5pm
October 9 – 11am to 5pm

Catwalk Course by Spendless

Who doesn’t love a cheeky game of mini golf? Putt-putt in style at Spendless this weekend and potentially win a gift card to spend at the shoe store. Spendless is located in James Place.

October 6 – 9am to 5pm
October 7 – 9am to 9pm
October 8 – 9am to 5pm

The Wolf Gang

Loved local label The Wolf Gang is offering exclusive offers, personal styling tips and a gift with purchase this weekend to fashion lovers. Meet The Wolf Gang’s Founder and Creative Director while perusing the colourful clothes in-store at Stephens Place.

October 7 – 9am to 9pm
October 8 – 9am to 5pm
October 9 – 11am to 5pm

Lobster & Co

The famed Lobster & Co pop-up restaurant is making its way to Adelaide’s CBD, serving lobster rolls and tipples of bubbles to guests of the airstream-style caravan. Indulge a little this weekend and visit the vintage van parked outside Gawler Place Canopy.

October 7 – 12pm to 9pm
October 8 – 12pm to 5pm
October 9 – 12pm to 5pm

Rundle Street Up Late

Rundle Street Up Late (free) is the chance for shoppers to stay up fashionably late and explore the East End’s growing designer offerings. The Up Late After Party will follow, keeping late-night fashion lovers entertained as AFW weekend kicks off. Iconic South Australian winery, Bird in Hand, partners perfectly with the premium retail offering stretching Rundle Street.

Kicking off at 4pm, retailers such as VIKTORIA AND WOODS, Aje., SUBTYPE, Carla Zampatti and Daisy Says will be serving Bird in Hand Sparkling in-store whilst shoppers enjoy bespoke fashion experiences and exclusive shopping offers such as:

Daisy Says:
Peruse the latest spring collection with 30% off storewide and meet the designers all while enjoying bubbles, beats and some fun surprises.

Leonard Street:
See the new Spring 2022 collection with a complimentary glass of bubbles, Instagram moments and the chance to win a $500 voucher, as well as personalised styling sessions in-store.

Off Duty Store:
Hosted by fashion stylist Lauren Dilena, enjoy a complimentary night of fashion, fun, sparkling and styling tips focused on elevating your everyday wardrobe. Special guest, Jacquie Arnold, designer & founder of Adelaide jewellery brand We Are Ever will be in-store also.

With every attendee going in the draw to win a $1,000 Off Duty Wardrobe, and the first 50 through the door will receive a gift bag.

The Style Capsule:
Bubbles will be served while customers shop and view live mannequins in the windows featuring new spring summer designs.

Crowne Plaza will host the official afterparty from 6:00pm; welcoming guests with a complimentary Bird in Hand beverage on arrival. The pool deck will set the scene for a night of revelry and good beats and the perfect end to a day of shopping.

Rundle Mall Activations

Myer Centre Giftorium

Spend over $150 in the Myer Centre and receive a free gift bag on October 7 and 8 between 11am and 3pm. The goodie bags are filled with lovely surprises, including MAC lipsticks, MECCA facemasks, LUSH bath bombs and a gift card to use in the centre. Collect your gift bag from the Giftorium when you show the staff proof of purchase. 

Rundle Mall Plaza

Shop the sales at Rundle Mall Plaza, with some of the best stores in the CBD hosting epic deals across the weekend. Travel to Level One of the Plaza, snap a photo in front of the fabulous fashion wall with your new, shiny purchases and go in the draw to win a $100 Rundle Mall Plaza fashion voucher. All entries must tag @rundlemallplaza. 

Rundle Place

Some of SA’s leading fashion stylists – Lauren Dilena, Zena Najar and Michelle Beltrame – are giving Rundle Place fashion lovers tips and tricks to elevate individual personal style during one-on-one styling sessions this weekend. Each session costs $30 and is worth more than $200!
Book Now.

Myer Centre

Fresh beats and fruity mocktails will be at Myer Adelaide this Friday and Saturday. Listen to live DJs set up in the shopping centre and sip on a complimentary mocktail between 5pm and 8pm on October 7 and 12pm and 3pm on October 8. 

Fashion Suite

Meet local designers and visit some of your fashion favourites at the AFW Fashion Suite’s at Stephens Place and near Lovisa. The activation is the chance for fashion-lovers to immerse themselves in the vibrancy and diversity of SA’s industry, with the opportunity to chat with, meet and learn from designers, models and more.

Fashion Suite 1: Stephens Place

Friday October 7

Gerard McCabe: Design jewellery and learn about creating bespoke pieces from the Design Director at Gerard McCabe. Discuss your favourite trends while they do a live-demonstration design of your dream piece.
Katya Komarova: Learn how to build a bag with leading accessory designer Katya Komarova and customise your own unique bag design.
Nowa The Label: See a live photoshoot for Nowa The Label, shop their latest styles and collect a gift card to use in-store at Nowa The Label in James Place.

Saturday October 8

Gallery 33: See and shop an array of accessories featuring Aboriginal Art from artists across the country.
L’Occitane: Visit the pop-up store and indulge in a personalised skin consultation and hand spa service.
Nowa The Label: See a live photoshoot for Nowa The Label, shop their latest styles and collect a gift card to use in-store at Nowa The Label in James Place.

Sunday October 9

Orchard Bookshop: Peruse the latest novels and fashion-focused books at the pop-up Orchard Bookshop Fashion Suite and receive a discount to spend in-store.

Fashion Suite 2: Near Lovisa

Friday October 7

Es Una: Summer is almost here, and to help us beat the rays, Es Una has made a line of UPF50+ fashion. Shop the range of tops, bottoms and dresses ready-to-wear over bathers at the Es Una pop-up.
MJ Bale Menswear: Receive 20 percent off your shopping and enter the chance to win a Blue Label suit or a gift box.
KU Arts: Shop and see the array of modern sportswear and bush skirts.
Sustainable Clothing Co: Find pre-loved and vintage fashion from the 80s, 90s and Y2K, as well as other SA-made labels and accessories at the Sustainable Clothing Co Fashion Suite.

Saturday October 8

Serafina Boutique: Discover how to express your individual style with an express stylist session with Bec Lenthall.
Derma Department: Receive a $20 discount to use in-store, meet local designers and peruse the latest best-selling fashion.
Daisy Says: Meet the designers behind beloved SA brand Daisy Says, shop the latest fashion and homewares and enter the chance to win a $100 gift card to use in-store.

Sunday October 9

Katya Komarova: Learn how to build a bag with leading accessory designer Katya Komarova and customise your own unique bag design.
Daisy Says: Meet the designers behind beloved SA brand Daisy Says, shop the latest fashion and homewares and enter the chance to win a $100 gift card to use in-store.

Stay in the loop with the latest ADL Fashion Week news online here. Follow ADL Fashion Week on Instagram here.

What’s On This Weekend In Adelaide

Illuminate | July 1-July 31

Illuminate Adelaide is back, bringing an explosive program fusing world-class art with music and technology. The month-long celebration is set to light up and inject life into Adelaide. The groundbreaking program will see international headliners like the Gorillaz and Ouchhh Studio host electric events alongside previous favourite installations. Running between July 1 and July 31, the city-wide program brings innovation and imagination to the forefront, collaborating with international, interstate and South Australian creatives.

Find out more here.

Umbrella Festival Opening Weekend at Pirate Life | July 1-3

Kicking off the month-long celebrations for Umbrella Festival, Pirate Life Brewing is hosting a jam-packed weekend filled with local talent, firepits and boozy craft beer. The three-day event will see a rotation of food trucks and homegrown musicians revolving through the Port Adelaide brewery as punters quench their thirst on new-release Pirate Life beers. Entry is free on Friday and Sunday, with a $10 cover charge on the Saturday session. South Australia is the festival state for a reason!

Find out more here.

Winter Wonderland @ Moseley Square | July 1-31

Beat the winter blues by heading to the Winter Wonderland taking over Moseley Square this month. Ditch the surf and ice skate in the square, with sessions running once an hour from 10am until 8:30pm. The last evening session on Friday and Saturday will see the Winter Wonderland crank tunes from the 70s and 80s while you dance on the ice. Escape to a neighbouring bar, post-skate, and warm up with a good glass of red. Baby, it’s cold outside. Tickets start at $12.

Find out more here.

Tasting Australia Winter Edit | July 1-31

There’ll be truffles, degustations and plenty of wine: Tasting Australia’s Winter Series is back, and the beloved foodie festival is taking over our social calendars this July. Spend time getting to know what makes South Australia the food capital with events spanning the state this month. This weekend Tin Shed wines are heading to the Kensington Hotel, bringing the best of the Barossa to the CBD. Wine, dine and have a good time at the long Sunday lunch.

Find out more here.

Cry Baby’s Birthday | July 2

Cry Baby is turning four! Adelaide’s beloved dive bar is throwing a birthday bash this weekend, celebrating many long nights of loud tunes, strong drinks and laughter. The last two birthdays were sorely skipped due to covid restrictions, so the Cry Baby team is keener than ever to throw a celebration the club deserves. Let loose under the pink neon sign as bands like the Delta Riggs play on the make-shift stage. There’ll be drink specials, giveaways and limited edition merch, too. Tickets cost $32, with the fourth birthday fun starting at midday.

Find out more here

Toast x Familiar | July 3

Adelaide’s wine nook is teaming up with a new cooking trio, Familiar, for an afternoon of organic wine and tasty Thai food. Loc Bottle Bar is welcoming guests brave enough to face the cold to indulge in an afternoon of good food, good wine and great times with the re-instalment of Toast. The afternoon includes a three-course meal, dessert and matched wine. The event will predominately unfold outside, so the Loc team advise dressing warmly. Tickets cost approximately $69, and the event begins at 1 pm.

Find out more here.