The ultimate five-star trackside hospitality experience at the Adelaide Motorsport Festival: Club Zagame x Penfolds Magill Estate returns for 2026

Step One: Arrive Early and Set the Tone

Arrive early at the Adelaide Motorsport Festival in Victoria Park and head straight for Club Zagame. Before the engines hit full volume and the crowds thicken, this is your moment to settle in. Start with a drink on arrival — ideally a crisp Ambleside gin and tonic or an award-winning Penfolds’ wine — and take in the space. Lounge seating, polished finishes, a low hum of anticipation. You’re in for a very different kind of race day.

Step Two: Dress The Part

Luxury cars and motorsport icons won’t be the only head turners at this event. We’re expecting fashion to take centre stage once more as guests step out in their best racing attire over the course of the weekend.

For the ladies, less is more this year with considered minimalist looks that make accessories the moment. Think soft, draped feminine silhouettes with oversized brooches and a statement kitten heel. For a pared-back (but still playful) alternative, take a leaf out of Hermès’ book and opt for a twilly tied thoughtfully to your handbag, which can later double as a headscarf for twice the fun.

For the gentlemen, it appears that this year’s moment is all about the profile. Whether opting for the perfect mix of sporty meets preppy Tyler, The Creator style, or donning a slouchy co-ord set in a silky fabric, this is the perfect opportunity to play around with structure, style, and muted colours.

Step Three: Head Trackside for the First Runs

Drink in hand, step out to the alfresco trackside zone as the first cars take to the circuit. This is where Club Zagame earns its reputation: front-row views, no scrambling for position, no standing-room-only stress. Just captivating cars flying past while you watch from a premium vantage point. Duck back inside whenever you like; the space is fully air-conditioned, and the racing never feels out of reach.

Step Four: Let Lunch Come to You

As the day builds, so does the food. There’s no “lunch break” here — instead, all-day a la carte dining unfolds at your pace. Expect beautifully executed dishes from Penfolds Magill Estate, alongside roaming canapés and live cooking moments that turn heads. Pair your bites with a glass from the curated Penfolds wine list or opt for a whiskey tasting if you’d like to change things up. The rule at Club Zagame is simple: eat when you’re hungry, drink when you feel like it (and never rush).

Step Five: Explore Between Races

When the track goes quiet (or even when it doesn’t), take time to explore what’s happening inside the suite. A curated jewellery showcase by Martin Rogers invites a closer look, while a striking art installation by Paul Oz, Formula 1’s official portrait artist and sculptor, gives the space a gallery-like edge. This is the beauty of Club Zagame: there’s always something happening, even when you step away from the track.

Step Six: Keep an Eye Out for Familiar Faces

One of the best parts of Club Zagame is its access. Throughout the weekend, guests may find themselves crossing paths with some of the sport’s most recognisable names, including Valtteri Bottas, Mika Häkkinen and David Coulthard. There’s no velvet rope moment — just organic, memorable encounters that are distinctly exclusive to Club Zagame.

And there’s no need to rush off. As the day winds down, settle back into the lounge, enjoy a final glass of wine and relive the highlights with friends old and new. You’ve watched the racing, experienced the hospitality, and soaked up the social energy, all without leaving the best seat in the house.

Club Zagame isn’t about doing more — it’s about doing the Adelaide Motorsport Festival the right way. At your own pace, in premium surroundings, with exceptional food, drink and company from start to finish.

*Reduced priced ticket sales ending this weekend (subject to availability).

Club Zagame x Penfolds Magill Estate | Adelaide Motorsport Festival 2026 When: February 28 – March 1, 2026

Where: Adelaide Motorsport Festival, Victoria Park

Tickets and more information: