Helping to regenerate the Adelaide Hills landscape, Jurlique is planting native trees on their farm this September 9 as part of their sustainability initiatives. It’s its 11th annual Tree Planting Day, which has helped plant more than 12,000 trees since 2012.
More than 100 team members will help plant the trees using the Miyawaki Method – a reforestation technique by Japanese botanist Akira Miyawaki. The method help trees reportedly grow ten times faster, creating a self-sustaining forest. The mini forest developed using the Miyawaki Method generates 100 times more biodiversity, helping to ‘greenify’ city landscapes, reduce urban heat, improve soil health, reduce carbon emissions and provide natural habitats.
In Australia, only a few forests have already been established using the Miyawaki Method, and the Jurlique mini forest will be the first of its kind in South Australia. This year, Jurlique has also collaborated with the University of Adelaide to find the best practice for rapid urban greening. The forest covers approximately 300 square metres and hosts more than 1000 native plants – sequestering more than 250 kilograms of CO2 annually, the same emissions produced when driving from Adelaide to Sydney. As the forest grows, Jurlique hopes to welcome students and community members to learn about the Miyawaki method and its horticultural practices.
Since 2012, the planted tree has helped reduce Jurlique’s carbon footprint, while protecting its organically-grown botanicals. The tree planting initiative is part of Jurlique’s commitment to the planet and its wider mission to develop skincare using only biodynamic products, highlighting the effects of natural-based skincare.