A perfectly styled and presented home will often sell for a higher price, in a shorter amount of time. We chat to Presenting Beautiful Homes’ director and head stylist Monika Tirrell at to find out more.
what are the benefits of styling your home for sale?
There are many benefits of property styling – most importantly it helps to create an image of the lifestyle the property will offer the buyer and to stimulate an emotional connection, often resulting in the buyer being willing to pay more. Property styling also highlights the best features of a home and helps it stand out from the crowd in a competitive real estate market. As property stylists, our job is to focus on the property’s potential buyers’ needs and wants, work hard to create a space they will want to live in, and make money for the vendor!
how does it work?
Our main goal is to come up with a style and layout that will best compliment the property and appeal to the demographic it is being marketed to by the real estate agent. We will look through the property and then decide on design and layout, while keeping in mind natural light, any interesting features and details that may create a challenge.
what are the main mistakes people make when styling their own homes for sale?
People often style to their own taste, rather than styling to suit the home and the market they are targeting. For those who choose to DIY, it’s crucial to have a good eye for detail and understand what a buyer would want to see if they walked through your home. It’s also important to have a strong grasp of design elements and how to lay out a room.
what kind of monetary returns can people expect to make on the sale when they style their home for sale?
A home styled for sale can often mean the difference between a quick sale and a property listing that goes stale, it may even add 5 percent, 10 percent or even more to the final sale price!
if sellers can’t afford to engage a stylist what small changes can they make on their own to increase the value of their home?
A fresh coat of paint will always lift the mood of your home and it’s inexpensive if you’re willing to do the work. We always suggest going white or neutral, so that it leaves a blank canvas for the buyer and looks fresh. Updating any outdated flooring, window treatments, cabinetry and hardware can also be an inexpensive way to make an impact and increase the value of your home. Finally, adding elements to your home that make it feel more homely and welcoming is crucial. This might be some artwork in the hallway or additional lamps and lighting to create ambience in different rooms.
Presenting Beautiful Homes
10 Transport Avenue, Netley
08 8297 8339
pbhomes.com.au